How to own risk without getting pwned. (Part 2 of 2)

A field guide for healthtech founders, operators, and investors on taking on upside and downside risk. Part 2: Case studies of how 4 different companies took on risk in difficult pregnancies.

Recap of Part 1

Part 1 walked Kinetic from concept to the VC healthcare promised land - owning risk and dominating a category that it had created.

This essay - Part 2 - will use 4 very different companies that found success owning risk supporting mothers during difficult pregnancies.

Before that thought, let’s dig into what we established.

We used Kinetic…